How to Successfully Expand your Business into the USA

Many entrepreneurs and startups have international business expansion on their list of dreams and goals, but not many are able to make the leap successfully. One of the most renowned Australian stories of boom and bust when expanding to the US is of Shoes of Prey, which was reportedly preparing to become worth $100 million in revenue, and then suddenly ceased trading, much to the surprise of the retail and corporate industries.

In this interview with Echo Chamber Escape, FD Global Connections CEO, Trena Blair, shares the common misconceptions, watch-outs, and hurdles of expanding into this competitive market, and how entrepreneurs can succeed.

ADVICE: How to successfully expand your business to the USA